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Introducing Erik Johnson's Dream North Real Estate Team!

Hello and welcome to the Dream North Team's new website!

For those of you that have just discovered the Dream North Real Estate website, I wanted to introduce myself. My name is Erik Johnson and I have been selling real estate for over 22 years in the Greater Northwoods Area.

Northern Wisconsin is an extremely special place to anyone that has the opportunity to experience it, and I'm passionate about connecting new people to our area to bring more prosperity to our community!

I’m thrilled to bring a fresher look, faster services and new team members to the Dream North Team and we hope this website serves as not only the best home searching website, but also a resource into what’s going on throughout the Greater Northwoods Area!

So, what makes our team different?

The real estate industry is experiencing an exciting shift in the way that realtors connect with buyers and sellers with the world moving towards the digital landscape. Because of this constant ability to connect with anyone across the world, there are more choices for buyers and sellers and more competition for realtors to catch their attention. Here are a 4 ways Dream North Real Estate is changing to better serve you in the digital market:

1. Targeted Search Tools Designed for the Greater Northwoods Area

As mentioned above, there are thousands of listings, real estate marketplaces like Zillow, Trulia and Redfin along with local real estate companies like Dream North Real Estate all competing for your attention. So, why would you choose a local search tool over a national real estate marketplace? We know that when home buyers visit a real estate website, they are looking to search fast and search accurately. Our new website is at the forefront of search capabilities tailored to our unique Greater Northwoods Area. So, whether you want to search by lake, lake chain, cabins, vacant land properties, etc. our search tool allows you to get as specific or general as possible.

2. Content Marketing

Forget about traditional real estate marketing in newspapers, brochures and anything print. Content marketing (also known as inbound marketing) involves creating content - blog posts, video blog posts (vlogging), videos, photography, podcasts - that provides value and expertise to stimulate interest and form relationships online. We are passionate about sharing our knowledge and expertise online and providing quality content for our clients. This website will become your go-to source for local happenings, events and information on the area.

3. High Quality Photography and Video


With 2016 being the year of video, 2017 is predicted to be the year of Video Marketing. When it comes to selling your home, photography and video play a vital role in catching the eye of a prospective buyer. For this reason, we have a professional photographer and Digital Marketing Specialist on staff to put your home in the best possible position when it hits the market.

4. The Power of Storytelling

Home is a special place, and we know there’s a story behind every seller’s home, second home, cabin or cottage. Listing your home is more to us than a price, some photos and a short description. There are so many wonderful memories made up north and we believe in the power of storytelling to share your home’s one-of-a-kind story.


Stay up-to-date on what's new to the market by following us on Facebook and Instagram as well as checking in on our website as we continue bringing you the best information on the real estate market in Northern Wisconsin!

Make it a GREAT day!

Erik Johnson

Carla Ingle on May 30, 2017 at 05:49pm
Looking good Mr. Johnson. I love the website and the information, very professional and very exciting.
Jeff Hoye on April 17, 2017 at 06:16pm
Love your website content and context. We are really excited for you and this new opportunity. Congratulations Erik.
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